Jen van der Meer

Jen van der Meer

I like to measure the impact of everything: financial, environmental, and social.

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Archive for March, 2009

If Products Could Speak - Would They Say “SendMeHome”?

Always looking for Spime ideas that do not rely on a mega infrastructure of sensors and data networks - like this simple concept SendMeHome via TechCrunch. It’s a site that let’s you register an object with a unique code, and they sell little stickers you can place on the object. Oooh, a business model that [...]

Forgot about the carpet mother

But really, this is the best example of sustainable design that I have ever seen.

Harry Frederick Harlow’s experiments on rhesus monkeys demonstrated primate connection to fuzzy, soft objects in the absence of a real, actual mother monkey. Notice how baby monkey clings to carpet mother. When given a choice between food and terry cloth, monkeys [...]

Design to influence behavior change

Design for Behavior Change:  
In prep for a panel talk at SXSW on Designing for Irrational Behavior organized by Robert Fabricant, these are emerging examples from design, tech, engagement marketing, not-for-profit, academia, social networking… telling the story of how people who design things are creating participatory platforms that lead to more conscious consumption and use of things. 
Backstories: Where [...]

If Products Could Speak Class6

Special Guest Design Critic Allan Chochinov joins the class.
If Products Could Speak Mar 2 2009
View more presentations from bettybluegreen.

First NYC Designers Accord Townhall

While it was hard to be a control freak “not_organizing” an “un_conference,” I still had fun at the Designers Accord’s first Town Hall.
The Problem of Proprietary
One of the big issues raised in a number of talks was how to get over the problem of proprietary. How do we work collaboratively in a field filled [...]

If Products Could Speak March 2

We’ll talk about the greening of business, and how to build the case for environmentally friendly products and services.
If Products Could Speak Mar 2 2009
View more presentations from bettybluegreen.

If Products Could Twitter

For the second year in a row a DIY project wins the Greener Gadgets Competition - this time it’s a crew from Make Magazine who hacked into a Kill-a-Watt in order to give the device a Twitter voice.

The Kill-a-Watt power meter will “tweet” the daily kilowatt hours consumed to the user’s Twitter account. Make is [...]

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