Jen van der Meer

Discussion of initial LCA research as a background to product story.
Consumer behavior as a lever of change.
If Products Could February 1 2010 B
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February 1st, 2010 | Category: Backstories, Behavior Change, ITP, Uncategorized | Leave a comment

Three themes (ok memes) that are of increasing interest to me and my green geek friends:
Measuring Good:
How we’ll measure our “good” - if you think ROI of social media is hard, try return on social or environmental impact. I’m curious to dig into what Acumen, Rockefeller, Google, Salesforce, and BCorp are creating with their [...]

September 17th, 2009 | Category: Behavior Change, DIY | Leave a comment

Track Your Happiness is the most sustainability-producing information design idea I’ve seen. Why? If we actually spent time pursuing what makes us happy, versus say the pursuit of money and stuff that does not make us not so happy, there would be less waste, more enjoyment, less compromise. Or at least participating in this [...]

July 31st, 2009 | Category: Behavior Change | Leave a comment

But really, this is the best example of sustainable design that I have ever seen.

Harry Frederick Harlow’s experiments on rhesus monkeys demonstrated primate connection to fuzzy, soft objects in the absence of a real, actual mother monkey. Notice how baby monkey clings to carpet mother. When given a choice between food and terry cloth, monkeys [...]

March 14th, 2009 | Category: Behavior Change, ITP | Leave a comment

Design for Behavior Change:  
In prep for a panel talk at SXSW on Designing for Irrational Behavior organized by Robert Fabricant, these are emerging examples from design, tech, engagement marketing, not-for-profit, academia, social networking… telling the story of how people who design things are creating participatory platforms that lead to more conscious consumption and use of things. 
Backstories: Where [...]

March 14th, 2009 | Category: Behavior Change, Communities, Event | Leave a comment

For the second year in a row a DIY project wins the Greener Gadgets Competition - this time it’s a crew from Make Magazine who hacked into a Kill-a-Watt in order to give the device a Twitter voice.

The Kill-a-Watt power meter will “tweet” the daily kilowatt hours consumed to the user’s Twitter account. Make is [...]

March 2nd, 2009 | Category: Backstories, Behavior Change, ITP | Leave a comment

The students in my class at NYU have been wondering what green means to people these days after so much hype and overexposure on the issue. Continuum published the results of Colorblind, their large scale green consumer study, combining ethnographic and online community research - I wrote up a post over at Core77.

February 17th, 2009 | Category: Behavior Change, Communities | Leave a comment

To tell you how much energy your lightbulbs emit?

Google gets into smart meters. Not the first, but likely will be a smart grid power player.

February 10th, 2009 | Category: Behavior Change | Leave a comment

If Products Could Speak Feb 9 2009
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February 9th, 2009 | Category: Backstories, Behavior Change, ITP | Leave a comment