Jen van der Meer

Jen van der Meer

I like to measure the impact of everything: financial, environmental, and social.

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Archive for Analytics

In Pursuit of A Certain Kind of Startup

Thanks Alistair Croll - this was fun! 2 Kinds of Startups. In pursuit of the SuperBadAss.
At Ignite Strata Hadoop World.

Two Kinds of Startups: StrataIgnite Talk

What kind of startup will you be? Merely Badass? Or SuperBadass?

Twokindsofstartups from Jen van der Meer

Brands: The Cost of Being Human SXSW Talk 2012

SXSW Talk posted - some slides deleted (giant freaking deck). Thanks all for the kind Tweets.
Brands the cost of being human sxsw 2012

View more presentations from Jen van der Meer.

SXSW Proposal: Marrying for Money. The ROI of Relationships

You CAN measure the ROI of relationships – personally, and professionally, and this seminar will show you how. No spreadsheets needed for this lecture, and only minimal algebra. Bring a cocktail napkin, a flair ink pen, and learn how to calculate the net present value of your future mate, your pet, or [...]

The GDP Killers

ROI, EPS, and GDP are acronyms under attack.
From big picture to smaller picture, these acronyms all give order of magnitude value to the financial return of our efforts as humans on this earth.
I’m going to start with the big picture, GDP, and look at the developing alternatives to a one number view of a country’s [...]

The Measure of Us: Cost Per Order

Am I am Just a Shopping Cart to You?

This is my second installment in a series I’m titling “The Measurement of Us” - measuring the impact of the time and attention we pay to social media in our lives, companies, and communities. First I’ll take a look at the easiest things to measure - financial [...]

The Measurement of Us

I’m starting a project I’m calling “The Measurement of Us” which tackles the problem of analytics, insights and measurement of organizations in the social media sphere. I’ll be looking at these basic questions:
What is the Social Impact of Social - specifically, is all of the time and attention we are increasingly devoting to social media [...]

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